We've been slow fashion advocates since we started up.
Fashion brands used to launch two collections a year. But these days, some go in for weekly launches. It's bad for consumers and far worse for our planet, promoting over-consumption and creating waste.
Bluebuck does not do seasonal collections. In fact, we've had just three in more than ten years.
And we don't do waste. Every roll of fabric is fully used because we don’t discontinue colours.
We source the best materials from the right suppliers. We test for comfort and durability.
Everything we do is geared towards producing high quality items that will stand the test of time in terms of both style and use.

Débardeur homme bleu marine en coton bio
Boxer homme bleu azur en Tencel
Great quality, great design and just like Blackpool Tower, impressive ballroom.
Thank you Russell :)
Nice feel good
En matière de slip, j'aime les modèles sobres, bien coupés, seyants et donc élégants. Avec ce modèle basique et confortable, je me sens bien, et en toute circonstance, je sais que je n'aurai pas à rougir de me mettre en slip.
Merci Patrice pour le compliment qui nous fait rougir !
Reviews in Other Languages
Love the cotton straps :-)
Love the cotton straps :-)
I like these beirfs a lot more. They're a lot softer and better fitting the your previous model.
Thank you Romain for your feedback!
Indeed Tencel is the softest fabric we have in our underwear collections.